From casual puzzle games to hardcore RPGs, Appmeasurely helps gaming studios measure UA performance, track player LTV, and protect ad spend from fraud.
All the measurement tools that leading gaming apps use to grow faster and spend smarter.
UA campaign attribution
Know exactly which networks, campaigns and creatives drive your most valuable players. Compare LTV across Google UAC, Meta, IronSource, Unity Ads and more.
Gaming fraud protection
Block click flooding, device farms and install fraud before they drain your UA budget. Gaming has one of the highest fraud rates of any mobile vertical.
Player LTV & retention
D1, D7, D30 retention grids and LTV curves by media source. Find the channels that bring players who actually stick around and spend money.
Conversion funnels
Visualize drop-off from install → tutorial → first purchase → repeat purchase. Find exactly where players churn and fix it.
Creative analytics
Compare video, playable, banner and interstitial performance across every network. Find your winning creative formats and scale them.
Publisher & affiliate tracking
Track performance across gaming ad networks, review sites and influencer channels with custom tracking links and real-time postbacks.
Common use cases
How gaming teams use Appmeasurely every day.
✓Track in-app purchases and virtual currency spending
✓Measure level completion and tutorial drop-off
✓Compare ROAS across rewarded video vs interstitial