Click Fraud Detection

Stop click fraud before it drains your budget

Real-time detection and blocking of click flooding, install hijacking, and bot traffic. Protect every dollar of your user acquisition spend.

Everything you need

All the tools to protect your ad budget from click fraud — built into one platform.

Real-time blocking
Fraudulent installs are blocked automatically within milliseconds. No manual review required.
Click flooding detection
Flags IPs sending more than 50 clicks per hour — a clear signal of click spam.
CTIT analysis
Installs with click-to-install time under 1 second are automatically blocked. Between 1-10 seconds are flagged.
Geo anomaly detection
Catches impossible travel — click in one country, install in another within minutes.
IP blacklisting
Add known bad IPs to your blacklist. All clicks and installs from blacklisted IPs are immediately blocked.
Fraud dashboard
See all blocked and flagged events with full details on why they were flagged.

Common questions

What is click flooding?+
Click flooding is a fraud technique where fraudsters generate thousands of fake clicks to be the last click before an organic install, stealing attribution credit.
How does CTIT fraud detection work?+
CTIT (Click-to-Install Time) under 1 second is impossible for a real user — it takes at least a few seconds to download and install an app. AppMeasurely automatically blocks these.
Can I customise the fraud thresholds?+
Yes. Every fraud rule threshold is customisable from your dashboard. Set your own CTIT limits, click velocity thresholds, and CVR limits.
What happens to blocked installs?+
Blocked installs are not counted in your attribution data and not reported to ad networks. They appear in your Fraud Detection dashboard for review.
From the blog

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Protect your ad budget from click fraud

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