AppMeasurely › Solutions › Paid UA
By Channel

Track every paid install.
Know your true ROAS.

Stop guessing which paid campaigns actually make money. AppMeasurely attributes every install and in-app purchase back to the exact campaign, ad set and creative — across Google Ads, Meta, TikTok, Apple Search Ads and 50+ other networks.

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No credit card required
Free plan available
Setup in under 10 minutes
50+
Ad networks supported
62%
Budget wasted on wrong channels without attribution
Real-time
ROAS reporting
D365
LTV tracking per campaign
What you get

Everything you need

Built for teams serious about growth.

Google Ads attribution
Track Google UAC, App Campaigns, Search and Display. See which campaign types and bidding strategies drive the best LTV.
Meta attribution
Attribute installs from Facebook and Instagram campaigns. Compare iOS and Android performance. Track SKAN conversions.
TikTok attribution
Track TikTok For Business campaigns. Measure creative performance on the fastest-growing mobile ad platform.
Apple Search Ads
Track ASA Basic and Advanced campaigns. See which keywords drive the highest LTV users from the App Store.
Cross-network ROAS
Compare ROAS across every network in one view. Reallocate budget to the highest-performing channels instantly.
Fraud filtering
Remove fraudulent installs from your paid attribution data. See your true CPI without fake install inflation.
How it works

Up and running in minutes

Four steps to get full visibility.

1
Connect ad accounts
Link Google Ads, Meta, TikTok and other networks with one-click OAuth connection.
2
Install SDK
Add the AppMeasurely SDK to your app to start receiving attribution data on installs.
3
Track campaigns
Every paid install is attributed to the exact campaign, ad set, creative and keyword.
4
Optimise spend
Compare true ROAS across networks. Shift budget to what actually makes money.
Use cases

What teams use this for

Real workflows from real growth teams.

  • Compare CPI across Google, Meta and TikTok in one dashboard
  • Find which campaigns drive D30 retained users vs one-time openers
  • Track Apple Search Ads keyword-level attribution
  • Measure creative performance across all networks simultaneously
  • Calculate true ROAS including post-install revenue
  • Build automated weekly spend reports for your team
Ready to get started?
Join hundreds of app teams using AppMeasurely to grow faster.
Start for free → Talk to sales
No credit card required
FAQ

Common questions

Which ad networks does AppMeasurely support?+
AppMeasurely supports 50+ ad networks including Google Ads, Meta (Facebook/Instagram), TikTok, Apple Search Ads, IronSource, Unity Ads, Applovin MAX, Chartboost, Vungle, AdColony and many more.
How does AppMeasurely handle iOS 14+ attribution with SKAdNetwork?+
AppMeasurely fully supports SKAdNetwork (SKAN) for iOS 14+ attribution. We configure conversion values for you and provide SKAN reporting alongside probabilistic attribution for a complete picture of your iOS campaigns.
Can I see attribution at the ad creative level?+
Yes. AppMeasurely attributes installs to the ad creative level for networks that support it (Google, Meta, TikTok). You can compare video, image and carousel creative performance within each campaign.
How is ROAS calculated?+
ROAS = Revenue attributed to a campaign / Spend on that campaign. AppMeasurely pulls spend data from your connected ad accounts and matches it to the in-app revenue attributed to users acquired by those campaigns.
Related

Explore more

Organic & ASO
Beyond paid channels
Fraud Detection
Protect your paid budget
LTV Tracking
True ROAS measurement
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