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Install Tracking

Track every app install in real time

Know exactly how many installs each campaign drives — and which ones stick. Real-time install tracking for iOS and Android.

Everything you need

All the tools to start tracking every install today — built into one platform.

Real-time install tracking
Every install recorded within seconds of the user opening your app for the first time.
iOS 14+ ready
ATT Framework support with IDFV fallback. No blind spots on iOS.
Android install referrer
Full Google Play Install Referrer API support for accurate Android attribution.
Geo & device breakdown
See installs by country, device model, OS version, and language.
Organic vs paid split
Automatically separates organic installs from paid across all channels.
Re-attribution
Track users who uninstall and reinstall your app separately from new installs.

Common questions

How does AppMeasurely track app installs?+
The AppMeasurely SDK fires an install event the first time a user opens your app. This is matched to any prior clicks on your tracking links.
Can I track installs from multiple campaigns at once?+
Yes. You create separate tracking links per campaign and AppMeasurely attributes each install to the correct link.
What is the difference between an install and a session?+
An install is recorded once per device (first launch). Sessions are recorded every time the user opens the app after that.
Does AppMeasurely track re-installs?+
Yes. Re-installs (uninstall then reinstall) are tracked separately and can be compared against new installs in your dashboard.
From the blog

Related reading

View all articles →
sdk May 12, 2026
How to Integrate a Mobile Attribution SDK in Under 10 Minutes
Step-by-step guide for iOS and Android SDK integration.
Read article →
attribution May 6, 2026
What is Mobile Attribution? A Complete Guide for App Marketers
Mobile attribution tells you exactly which channel drove each install.
Read article →
industry May 17, 2026
What is an MMP? Mobile Measurement Partners Explained
An MMP sits at the centre of your mobile marketing stack.
Read article →

Start tracking every install today

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