How do influencer tracking links work?+
You create a unique tracking link in AppMeasurely for each influencer. When a user clicks the link and installs the app within the attribution window, the install is attributed to that influencer. You can see installs, retention and revenue per influencer.
Which platforms can I track influencer campaigns on?+
AppMeasurely tracking links work on any platform where you can share a URL: Instagram bio, TikTok description, YouTube description, Twitter/X, newsletters, podcasts and any other channel.
Can I set different attribution windows per influencer?+
Yes. You can set custom attribution windows per tracking link — from 1 day to 30 days. For YouTube content that may drive installs weeks after posting, a 30-day window is recommended.
How do I detect fake installs from influencers with bot followers?+
AppMeasurely's fraud detection automatically flags installs with suspicious patterns — extremely fast click-to-install times, device farm characteristics, or impossible geo combinations. These are blocked and not counted in your attribution data.